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Charter Mark
Putting the customer first - Promoting choice, flexibility and innovation in public service

Charter Mark is a powerful, easy to use tool help everyone in the organisation focus on and improve customer service. Achievement of the standard is recognised by awarding the right to display the prestigious Charter Mark Logo.

At the heart of Charter Mark criteria is the fundamental question: what does the customer expect or hope for from the service you offer? None of us can be sure how we are performing without consultation and feedback from users. Charter Mark demands that we listen, act and deliver.

Charter Mark holders have demonstrated that they offer choice to their customers so that a wide range of needs are catered for. The benefits of new technology are maximised. Users and staff are consulted on where choices can be made. Communities have a say in the design and delivery of local services.

To be awarded a Charter Mark organisations must demonstrate that they meet six criteria:

  • Set standards of service and perform well
  • Be actively engaged with your users, partners and staff
  • Be fair and accessible to all and promote choice
  • Continuously develop and improve
  • Use resources effectively and imaginatively
  • Contribute to enhancing opportunity and equality of life in the communities you serve

Accreditation is awarded for three years with annual monitoring visits from the accrediting body approved by the cabinet office.

For more information point your browser at:

Charter Mark

or contact:

Charter Mark Team
Cabinet Office
Kirkland House
4th Floor
22 Whitehall
London SW1 2WH
Telephone: 020 7276 1755
email: chartermark@cabinet-office.x.gsi.gov.uk

The following Croydon schools have been awarded the Charter Mark

St James the Great School
with Best Practice recognition for community links.

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